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First and Prove Your Worth
By Terry Dean
Everybody is looking for "Insider Secrets"
and "Secret Weapons" to make their internet
business grow to unimaginable new heights. Well, you came
to the right place today because I am about to give to
you the most powerful information you will ever receive
in your online career.
At first, it may not seem like much, but I want you to
put it to the test. It will push your sales right into
orbit where they belong in your business. The most
powerful internet "Secret" that I know of is...
"Give First and Prove Your Worth..."
Give something away...And make it something of value.
Don't let it be just some junk you have laying around or
a rehash of something that has been played to death over
and over again.
Go with me for a moment and lets take a trip around the
world (on the Internet of course). Go to one of the major
search engines and visit sites relating to your industry.
What do you see at most of them. I'll will venture to say
that probably 90% - 95% fall into one of these three
1) A Corporate Site that gives you information about the
company, it's location, and it's products. These
sites are obviously institutional advertising and are not
making money online (around 50% of the sites).
2) Next on the list are those sites which just link to a
bunch of affiliate programs. I don't have a single thing
to say against any affiliate program, but if you don't
have a congruent theme and purpose to your site, then it
just won't fit the bill of successful sites (around 30%
of sites seem to fall in this category).
3) A better choice, but definitely not the best, would be
the a site which does have a product (or products) which
fits a theme and has a decently well done sales letter
full of benefits to go with it. These sites can and are
making money online, but they never seem to break through
the invisible ceiling on their profits and become the
mega-success stories online (around 20% of sites fall
into this category).
When you really take a look at the sites which are
flooding their bank accounts with new cash, you will find
one common theme which flows through all of them
regardless of their business or industry online...
They are giving first, and proving their worth.
What can you give away in your business that is valuable
to your prospects, but is low cost to you? In this area,
I LOVE the internet. With the internet, we can create
turn-key NO cost products or turn-key programs on our web
site which have a very HIGH value, but have little or no
cost for us to give them away.
I want to give you some ideas below on items you can give
away, but I don't want you to limit your thinking to just
what I have listed. Open your mind and begin thinking
outside the box.
Go to the store and buy a notebook right now if you don't
have one and mark it for ideas. Write on the first page,
"My Prospects Want..."
Then, every time you come up with something they want,
start looking around the net and thinking of ways you can
give it to them. Whenever you come up with an idea no
matter how farfetched it may be, write it down. Then, as
time passes, keep looking over it and more ideas will
flow and you will figure out a way to do some of the
ideas you have written.
To get you started with ideas and possibly with
solutions, I want to give you a couple of the ways web
sites are profiting right now from the "Give
1. Ezines - Many people have adopted the Opt-In Email
List plan for giving first. This is one of my favorite
methods which I have been recommending to people for the
last year (I also wrote the course on it).
The strength behind owning your own Opt-In List is that
you can keep in constant contact with your prospects and
customers. The problem with it is that way too many
individuals are now just producing me-too ezines that
don't contain good quality information for the readers.
They are just rehashes of other people's information or
just a sales presentation without any good solid
How can you produce original content without being a
There is always a way...How about:
* Researching new tools in your business (Software,
* Doing interviews with Experts in your industry.
* Simply answer questions which come in.
* Providing a Tip of the Day or Tip of the Week Idea.
What else can you come up with?
2. Free Information - The Internet is the
Superhighway." The best way
to introduce yourself to your prospects is through
providing Free information on your web site. No matter
what you are selling: be it nutrition products, cleaning
products, business products, etc., you can find
information or create information to provide with it.
For example, my FREE Electronic Book which is jam packed
with internet money making ideas is being downloaded
constantly. As a matter of fact, I keep two download
sites for it because it has been receiving up to 827
downloads in one hour. The title of it is "101 High
Profit Businesses You Can Start On The Internet With
Little or NO Money!" and it is full of quality
Think about how you could do something just like this in
your industry. I also want to note that you can offer
this book on your site as well (it makes a great
incentive for people to subscribe to your newsletter or
to recommend others to your web site). All you would have
to do is link directly to one of the download sites. Your
visitors never even have to leave your site!
3. CGI Programs - There are dozens of CGI Programs out
there which you can use on your site to provide something
free to give to your visitors. Just take glance through
the hundreds of useful scripts you can find at
Give First to Prove Your Worth...
No matter what type of Free product or service you decide
to provide, you need to come up with something unique for
your industry. What is it that people want or need that
you can provide for a very low cost or at no cost?
Keep a notebook and come up with creative solutions. Once
you start giving upfront to your prospects, watch your
traffic and sales soar as people start seeing just how
much your business is really worth to them. Once you have
proven your worth to them, they won't have any
reservations ordering from you.
Terry Dean is the webmaster at http://www.bizpromo.com
Visit today for turn-key web site solutions, turn-key
products you can sell, and answers to all of your
Internet marketing questions.
For "115 Internet marketing tips" please send
an email to firstname.lastname@example.org
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